Brand Startegy Development

Brand Startegy Development

Services

Techloop Marketing Services utilises advanced capabilities in neuromarketing that scrutinise the intersections of consumer behaviour. We draw out the hidden data that helps to determine how consumers will respond to a product, brand, or advertisement. This is especially useful when developing packaging and eye-catching imagery that appeals to the emotions of individuals.

We achieve favourable brand and product placement through a combination of strategic methodologies and research tools that analyse sensory marketing experiences and cognitive responses to various marketing stimuli. Understanding how customers retrospectively feel about a product can drive how they anticipate a product in the future.

Our Brand Strategy Development solutions include:

  • Sensory experiences
  • Market research & analysis
  • Cognitive response research
  • Product development consulting
  • Brand strategy development
  • Neuromarketing tools
  • Packaging development
  • Marketing & advertising campaigns
  • Bespoke strategy management software